Overview

Mencap, a leading UK charity advocating for individuals with learning disabilities, launched the Round the World Challenge to encourage physical activity and promote inclusivity. The initiative required a scalable and engaging digital platform that could track participants' progress as they collectively "travelled around the world." Adaptive partnered with Mencap to develop a solution that would motivate participants and support the charity’s mission.

 

The Challenge

Mencap needed a digital platform that could:

  • Enable users to log physical activities and track their collective progress toward global milestones.
  • Handle a growing number of participants and large data inputs.
  • Engage users with a fun, intuitive, and visually appealing experience.
  • Provide tools for participants to access resources and share achievements.

 

Our Solution

Adaptive designed and developed a Drupal-powered platform with:

  • Interactive Tracking: A feature-rich interface that allowed participants to log activities and see progress on a virtual map.
  • Customised Dashboards: Tailored user accounts for tracking individual and team milestones.
  • Scalable Architecture: Built to accommodate growing user participation and increasing data volumes.
  • Intuitive UX: A user-friendly design to ensure accessibility for individuals of all abilities.

 

The Results

The Round the World Challenge platform launched successfully, delivering a fun and engaging digital experience. Key outcomes include:

  • Increased user participation and engagement.
  • Enhanced visibility for Mencap’s mission through social sharing and team collaboration.
  • Positive feedback from users on the platform’s ease of use and motivational features.
About the Author
Round the World Challenge
Kiel Bull
Head of Client Services
10+ Year Adaptive Service Award
Account Management |
UX Accredited |
Customer Success |
System Design |
Accessibility |
Consultancy
Full bio
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